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Business 120: International Business
August 2012 - August 2022.
Upon successful completion of the course, students will be able to: explain the concept of globalization in the 21st century; analyze the major impacts of globalization on economies at different stages of development; explain the concept of Cultural Intelligence (CQ) and the importance of cultural considerations in global business communication; identify the financial, legal and political factors to be taken into consideration by international businesses; explain how the major international financial and trade organizations and agreements affect the global business; compare and contrast the different strategies for international business market entry; describe the strategies for and components of international market opportunity assessment and planning; explain how currency exchange rates affect economies and business decisions; compare and contrast the different approaches to international business organization; identify the human resource considerations and ethical issues for international businesses.
The course is self-paced, and instruction is delivered through online video and text lessons. Students are assessed through quizzes and a proctored final exam. Topics include: introduction to international business; how culture affects international business; global economic development; key factors in international trade; international trade management and regulation; exchange rates and currency changes; international market entry strategies; international operations management; global marketing and research and development strategies; communication and decision-making in global business; impact of globalization on organizations; impact of globalization on countries; global business ethics; future of globalization.
In the lower division baccalaureate degree category, 3 semester hours in International Business (8/17).