Business Courses - Theological Research Institute
Descriptions and credit recommendations for all evaluated learning experiences
October 2018 - Present.
Upon successful completion of the learning experience, students will be able to: analyze the meaning and influences guiding the decisions and behaviors of culturally-driven phenomenon; question the power of individual influences on decision making and consumption; relate internal dynamics such as personality and motivation to the choice’s consumers make; relate group dynamics and the relative influence of various group members to the choices made by groups of people; evaluate the influence of culture and subculture on consumer consumption preferences; appraise the applicability of consumer behavior theories to interpreting why consumers behave as they do; assess the components and stages of the individual decision-making process; assess the components and stage of the group decision-making process; demonstrate a high proficiency of critical thinking through interpretation, evaluation, and presentation of marketing concepts (orally and in writing), current events or other data sets.
This course is an introduction to the world of consumer behavior. The discipline borrows from several social sciences including psychology, sociology, and anthropology to explain behavior in the marketplace. In this course, the student will explore how perceptions, learning, memory, personality, and attitudes influence consumption behavior, how consumption changes during one’s life cycle, and how powerful cultural and subcultural influences are on consumers.
In the upper division baccalaureate degree category, 3 semester hours in Management, Marketing, or Psychology (10/20).
October 2018 - Present.
Upon successful completion of the learning experience, students will be able to: provide an understanding of the scope and function of international marketing theory and practice; develop international market entry strategies; analyze international marketing data, in particular the use of secondary data in assessing the international marketing opportunities; identify and analyze opportunities within international marketing environments; utilize cases, readings and international business reports to evaluate corporate marketing; and identify problems and opportunities in an international environment.
This course examines the opportunities and challenges associated with marketing across borders. The impact on marketing of the cultural, economic, political, and technological environments in different countries will be assessed. The relationship between global marketing and global business strategy will be discussed. Ways of analyzing customers and competitors globally will be addressed. Strategies and tactics for developing each of the four "P's" internationally and globally will be examined, including developing 1) product, service, and branding policies, 2) advertising, promotion, and communications plans, 3) channels of distributions, and 4) pricing policies in the global context.
In the upper division baccalaureate degree category, 3 semester hours in Marketing, International Business, or Management (10/20).
June 2021 - Present.
In this course, students will be able to define concepts related to national income; compare calculation methods of national income; relate factors to determine national income such as consumption, saving, and investment; interpret macroeconomic issues such as money, foreign exchange, inflation, unemployment, economic growth, and foreign trade; express the definition of money and the functions and types of money; explain the definition, causes, and effects of inflation; categorize unemployment by types; explain the types of and the process of the exchange rate; express economic growth and development concepts; and explain export, import, and foreign trade deficit concepts.
The course will cover the determination of income, employment, the price level, interest rates, and exchange rates in the economy. The economy will be analyzed in the short run (e.g., business cycle and stabilization policy) and in the long run (e.g., economic growth). The insights of Keynesian and classical theories will be integrated into the course. During the course, a variety of simple models will be presented. As macroeconomics is an empirical discipline, the course will cover case studies and statistical data interpretation. Special attention will be given to current European developments.
In the lower division baccalaureate degree category, 3 semester hours in Business Administration, Economics, Marketing, Finance, Healthcare Administration, or as a general elective (5/21).
Self study, self-paced.
October 2018 - Present.
Upon successful completion of the learning experience, students will be able to: apply economic reasoning to business decisions, understand the fundamentals of individual and firm behavior, estimate simple equations using regression and apply them in an economic context, use optimization to determine equilibria under a variety of market structures, apply game theory to economic decision making, understand advanced pricing strategies under market power, describe economic underpinnings of managerial decisions, and apply economics concepts to an individual problem.
Managerial Economics utilizes microeconomic theory and econometric techniques to analyze business decision making. Major topics include demand analysis and estimation, forecasting, cost analysis and estimation, market structures, pricing strategies, and game theory. The course combines mathematical skills with applications and examples from economics and business. A basic understanding of differential calculus is essential.
In the lower division baccalaureate degree category, 3 semester hours in Accounting, Business, Economics, Finance, Management, Organizational Behavior, Human Resource Management or as a general elective (10/20).
June 2021- Present.
Upon successful completion of the course, students will be expected to fully grasp the subjects at hand and learn how to implement their studies into everyday personal and professional living; explain the role of scarcity, specialization, opportunity cost, and cost/benefit analysis in economic decision-making; identify the determinants of supply and demand; demonstrate the impact of shifts in both market supply and demand curves on equilibrium price and output; summarize the law of diminishing marginal utility; describe the process of utility maximization; calculate supply and demand elasticities; identify the determinants of price elasticity of demand and supply, and demonstrate the relationship between elasticity and total revenue; describe the production function and the Law of Diminishing Marginal Productivity; calculate and graph short-run and long-run costs of production; identify the four market structures by characteristics; calculate and graph the profit maximizing price and quantity in the output markets by use of marginal analysis; and determine the profit maximizing price and quantity of resources in factor markets under perfect and imperfect competition by the use of marginal analysis.
Microeconomics I is the first subject of the training cycle in Economic Theory. Its importance and complexity arise from the fact it is the first time the student becomes familiar with current economic models. During the course, the student will learn to formalize economic phenomena and gain an understanding of their workings. The course covers the basic economic models of consumer theory, production theory, and partial equilibrium.
In the lower division baccalaureate degree category, 3 semester hours in Business Administration, Marketing, Finance, Healthcare Administration, or as a general elective (5/21).
October 2018 - Present.
Upon successful completion of this learning experience, students will be able to: analyze the concepts of analyzing multivariate data; outline matrix competency with general aspects of handling multivariate data; identify a range of multivariate techniques available; establish a link between multivariate techniques and corresponding univariate techniques; use multivariate techniques appropriately; and undertake multivariate hypothesis tests and draw appropriate conclusions.
Multivariate Statistical techniques are important tools of analysis in all fields of management: Finance, Production, Accounting, Marketing, and Personnel Management. In addition, they play key roles in the fundamental disciplines of the social science: Economics, Psychology, Sociology, etc. This course is designed to provide students with a working knowledge of the basic concepts underlying the most important multivariate techniques with an overview of actual applications in various fields, and with experience in actually using such techniques on a problem of their own choosing. The course will address underlying mathematics and problems of applications. Prerequisite knowledge and competence in statistics and mathematics is needed.
In the lower division baccalaureate degree category, 3 semester hours in Accounting, Business, Computer Information Systems, Computer Science, Data Science, Economics, Finance, Statistics, or Marketing (10/20 revalidation).
October 2018 - Present.
Upon successful completion of this learning experience, students will be able to: identify the actors who have shaped the globalization in different historical periods; analyze multiple globalization ideologies; analyze variations in the global patterns and evaluate the various impacts on development; identify and evaluate some of the alternative ways of approaching development being pursued today; identify and describe the rationale for and critiques of development policies and programs that have been pursued, and evaluate their various impacts.
The aim of the course is to contribute to a critical understanding of the relationships among globalization, migration, and the welfare state. Each of these phenomena is complex and important in their own right. This course, however, will explore the significant ways in which these forces interact and affect each other. In addition to a general introduction to the major themes and their intersections, students will focus on approaches to immigration and immigrant integration as well as variation in the experiences of immigrants in relation to social policies and economic conditions.
In the lower division baccalaureate degree category, 3 semester hours in Economics, International Business, Management, Marketing, or Organizational Behavior (10/20).