Students will be able to: Explain communication technology and why it is important; Demonstrate creative thinking, construct knowledge, and develop innovative products and processes using technology (e.g., presentations, podcasts, blogs, wiki’s, and forums); Use critical thinking skills to plan and conduct research, manage projects, solve problems, and make informed decisions using appropriate digital tools and resources collaboratively; Produce media for an intended target audience, including those with disabilities; Demonstrate an understanding of and observe copyright laws when producing media; Describe ethics in relation to communication technology; Define encryption and explain why it is necessary; Define and illustrate current terminology associated with computers; Research accessibility issues related to information technology; Identify file formats for use in multimedia productions; Demonstrate a mastery of terminology related to computer applications; Create a file management system; Identify different types of software, general concepts related to software categories; Define terminology associated with electronic communications; Identify different types of information sources on the Internet; Use a web browser; Identify the appropriate use of electronic mail and “netiquette”; Demonstrate basic terminology related to locating, evaluating, and collecting information from a variety of sources; Use basic word processing commands to create, format, and edit documents; Identify common on-screen elements of a word processing application; Identify and describe the basic components of a design application; Identify, describe, and demonstrate the principles of typography; Understand design principles including color theory, composition and layout, perspective, and typography; Evaluate and apply the principles of design in various visual media; Demonstrate interconnections between different software applications; Develop, publish, and present an advertising campaign; Use a vector-based application; Use a bitmap-based application; Use proper terminology related to presentation applications; Format a multimedia presentation; Identify the appropriate use of presentation hardware tools, such as an LCD projector, interactive white board; Compose a presentation that includes a script, text, sound, images, animation, and video; Create media for multi-platform distribution (e.g., cell, web, mobile devices, television); Demonstrate proper operation of the digital still and video cameras; Import, capture, and/or transfer image/video from cameras; Identify the parts of a digital camera; Apply basic principles of exposure; Apply basic principles of focus; Apply white balance procedures to the production environment; Apply basic principles of composition/field of view; Demonstrate the proper use of support systems (e.g., monopod, tripods); Monitor and record proper audio levels; Identify types of recording codecs and formats; Identify various video recording media; Use proper terminology and components of a communication network; Identify the types of communication networks, (e.g., wifi, Bluetooth®, LAN); Describe the various network protocol (e.g., FTP, SMTP, HTTP); Identify and describe the properties of HTML, CSS, and various scripting languages (e.g.,  JavaScript™, PHP); Identify and describe the properties of different types of image compression formats for the web (e.g., .jpeg, .tiff, .png); Identify and apply basic HTML elements to construct a web page; Integrate graphics and links to an HTML page;  Demonstrate the properties of typography in HTML and CSS; Evaluate page design; Identify appropriate target audience; Identify and use various script formats (e.g., radio, television, 2-column, screen play); Develop a storyboard; Import, capture, and/or transfer media into non-linear editor; Demonstrate use of video and audio effects and transitions; Add titles to a video production; Export finished project for distribution; Identify types of microphones and pickup patterns; Create and manage a production schedule; Create a project budget using spreadsheet software; Given a budget, design a workstation for a specific multimedia application; Performance Component: Image Composition (37%), Image Editing/Manipulation (23%), Design(20%), Digital Presentation (20%).